2025年07月11日 / ライフスタイル

How Sugar and Fat Change the Brain: The Mechanism Behind Unconscious Cravings for High-Calorie Foods

How Sugar and Fat Change the Brain: The Mechanism Behind Unconscious Cravings for High-Calorie Foods

1. How Sugar and Fat Stimulate the Brain

  • Stimulation from Sensors in the Mouth and Gut
    Dopamine is released in the brain (striatum) in response to fat and sugar sensed in the mouth. Additionally, stimulation from gut sensors activates dopamine in the same area via the vagus nerve.

  • Amplification of Dopamine
    Dopamine increases by about 135% with sugar and about 160% with fat. This is almost equivalent to nicotine from smoking or alcohol.



2. Processed Foods Accelerate "Addiction"

  • High concentrations of fat and sugar are combined during manufacturing to create sensory appeal such as "smoothness," "taste," and "aroma."

  • As a result, the consumption of "ultra-processed foods" has risen to over half of Western adults DIE WELT+4bulbapp.io+4DIE WELT+4.



3. "Double Hit" Model: Synergistic Effect of Sugar + Fat

  • In mouse experiments, simultaneous intake of sugar and fat significantly increased dopamine release compared to individual intake.

  • This is the neurobiological reason why "it's particularly hard to resist donuts".



4. The Harm of Junk Food: Effects on Memory, Emotion, and Development

  • Diets high in fat and sugar have been shown to impair short-term memory and learning ability in human and rat experiments.

  • Excessive intake during youth can affect neurotransmission in the developing brain and may be associated with attention disorders and learning disabilities such as ADHD.

  • In adults, high-sugar and high-fat diets damage blood vessels and nerves, increasing the risk of neurodegenerative diseases such as dementia and Alzheimer's.



5. Measures and Initiatives

  • Choosing Foods Wisely: The basic approach is to choose home-cooked meals and dishes based on natural ingredients over "ultra-processed foods."

  • Importance of Early Intervention: Improving food education and health literacy, especially for children, is essential.

  • Policy Responses Are Also Needed: The health hazards are so severe that they are likened to "sugar as the new tobacco." Attention is focused on political and regulatory interventions, not just industry lobbying.


📌 Conclusion Summary

Sugar and fat strongly stimulate the brain's reward circuitry, unconsciously promoting further intake. The habitual consumption of high-calorie foods poses significant risks to brain development and cognitive function. Solutions require personal awareness and education, as well as policy regulations.


📚 List of Reference Articles